Community management is a way to engage with customers, whether that may be responding to unhappy customer Tweets, or measuring interest of a potential new product. Overall, it\u2019s a place to communicate openly with your customer base. Community management can be a space where there\u2019s a lot of brand loyalty too. Loyal customers can follow their favorite businesses and stay engaged long after purchasing the product.\u00a0<\/span>This leads us to recruiting using community management. What better employee than one who already loves your brand? The loyal followers, the community you\u2019ve built, is a great pool of passionate candidates to approach when looking for that next new hire.\u00a0<\/span><\/p>\n When simply posting a job opening on a hiring website, it is guaranteed employers will receive applications from people who actually have no idea what the company does. To cut down on the amount of time spent weeding through those candidates, go to your community first. Social media can be a\u00a0<\/span>tool <\/span><\/i>for community management. Here, there are people who are willingly following your brand because they like it, and want to see more from you so why not ask if they want to be a part of the company?<\/span><\/p>\n Another pro to hiring a customer is the insight and feedback they could provide. As users of your product, they are able to express what works and doesn\u2019t and feel more empowered to change what doesn\u2019t work in order to improve the product. Since they were customers themselves, they can also have the potential to connect with customers better.\u00a0<\/span><\/p>\n![\"\"](\"https:\/\/factorialhr.com\/wp-content\/uploads\/2019\/06\/28173851\/Copy-of-TIME-ATTENDANCE-NL.png\")
<\/p>\nWays Community Management can be used for Recruiting:<\/h2>\n
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<\/a>Cut Down on Time Spent Searching<\/h3>\n
<\/a>Customer Insight<\/h3>\n
<\/a>Find Candidates that Fit in the Company Culture<\/h3>\n